优恪是谁

优恪网隶属于北京优恪科技有限公司。


由传媒人罗昌平带领新锐互联网团队于2014年组建,优恪品牌源于德国独立测评机构 ÖKO-TEST,是国际消费者研究与测试机构(ICRT)成员,由数十家经德国认证认可委员会(DAkkS)认可的第三方实验室提供科学支持,北京优恪科技有限公司负责运营。


优恪秉承德国母品牌的优秀传统,坚持独立、客观、公正的原则,与欧洲第三方实验室一起,测评了近3000款产品,并通过优恪官方网站、微博、微信、APP及其他合作媒体渠道等平台为中国消费者提供科学、实用、生态的消费品测评报告和延伸体验。优恪测评的产品涵盖母婴、食品、化妆品、日化、家居、家电及纺织品等多个领域,致力于为中国消费者挑选出真正优质的商品。


优恪承诺,所有测评产品均由优恪员工以普通消费者的身份在国家认可的正规销售渠道匿名购买,不接受任何企业的送检,所有检测均自主完成,并独立完成测评结果的生成和发布。


通过优恪网,你可以查阅最新消费资讯和产品测评报告,可以听各路专家达人就消费、健康等问题答疑解惑,也可以提交你所关心的产品让优恪帮你完成测评。


随着消费者及社会各界对优恪产品测评的关注度与信任度不断提高,越来越多机构和企业希望同优恪合作,关注消费者健康,提升消费品质量,打造中国制造优质产品。为此,优恪推出了优品贴优标、品质升级等服务,旨在同企业一起打造品质消费,切实地为消费者提升生活品质和幸福感。



Who is OKOer?

OKOer belongs to Beijing OKOer Technology Co., Ltd.


In 2014, OKOer was founded by the famous journalist Luo Changping with a vigorous Internet team. The brand of OKOer originates from the German independent test organization ÖKO-TEST. It is now a member of International Consumer Research & Testing (ICRT), which is technically supported by dozens of third party testing laboratories recognized and accredited by Deutsche Akkreditierungsstelle (DAkkS) and Beijing OKOer Technology Co., Ltd. is in charge of its operation.


OKOer has inherited the fine tradition of the original German brand. We adhere to the principles of independence, objectivity and justice. Together with the 3rd-party testing labs in Europe, OKOer has so far tested and evaluated nearly 3000 commodities. On its official website, Weibo and Wechat, OKOer App as well as other associated media platforms, OKOer has provided Chinese consumers with many scientific, practical and ecological test reports with various additional functions. The tested commodities cover a wide range of fields in everyday life such as Mother & Baby, Foods, Cosmetics, Daily Chemical Products, Household Articles, Home Electrical Appliances, Textiles etc. OKOer intends to help Chinese consumers find commodities of truly good quality.


OKOer promises that all the tested products are purchased in formal sales channels approved by the state by OKOer staff anonymously as a common consumer. The direct submission of the tested samples from manufacturers for testing will not be accepted. All the tests are independently performed by OKOer. The creation and publication of test results is also independently completed by OKOer.


You could look up the latest consumption information and test reports on OKOer.com. On this platform, your questions related to consumption and health could also be solved by experts and professionals. Moreover, you will have the chance to submit your suggestions on the selection of the tested products.


When more attention and trust from consumers and the society are given to OKOer, there are more and more institutes and companies hoping to cooperate with us. These companies are care much about the health of consumers and improving the quality of their commodities. They are really willing to create products of high quality made in China. Therefore, OKOer has launched many kinds of services such as Labelling for the A+/A products, Q-Creation etc. to establish quality consumption together with the manufacturers, so that the consumers’ life quality and happiness could significantly be improved.



ÖKO-TEST 是谁

30多年前,消费者权益保护等问题困扰德国人,来自柏林的记者Jürgen Räuschel在法兰克福创立独立的第三方消费品测评机构ÖKO-TEST。


创办至今,德国ÖKO-TEST一直坚持严苛的消费品测评标准,对超过15万件商品进行了测评,并坚持与厂商保持距离,确保了测评结果的独立和公正,在欧洲广大消费者心目中具有极高的知名度和信任度。



Who is ÖKO-TEST?

30 years ago, many problems about consumer protection occurred in Germany. Jürgen Räuschel, the journalist from Berlin, decided to build up the independent 3rd-party test organization - ÖKO-TEST.


By now, ÖKO-TEST in Germany has always instated on its strict evaluation standards of testing commodities. So far they have tested and evaluated more than 150,000 products and kept enough distance from the companies to make sure the test results could stay independent and impartial. Thus, ÖKO-TEST has earned a really high reputation and credibility among the European consumers.



ICRT 是谁

国际消费者研究及测试机构(ICRT)由全球近40个消费者测评组织组成,包括美国的消费者报道(Consumer Reports)、法国消费者联合会(UFC Que Choisir)、荷兰消费者联合会(Consumentenbond)、德国商品测试基金会(Stiftung Warentest)、英国Which?、澳大利亚的Choice等国际商品比较测试的鼻祖,致力于以维护消费者利益为目标的联合研究和测试。


ICRT最主要的目标是,不断推动各国厂商对产品进行持续的品质升级,促进各国产品和服务准则的不断优化,协助各国政府修缮消费者保护立法。


ICRT每年进行数以千计的产品测试,其各会员组织通过网络和社交媒体发布的商品测评信息覆盖了全球数以亿计的消费者。



Who is ICRT?

International Consumer Research & Testing (ICRT) consists of nearly 40 test organizations, including Consumer Reports from America, UFC Que Choisir from France, Consumentenbond from the Netherlands, Stiftung Warentest from Germany, Which from the UK, Choice from Australia etc. They devote themselves to united testing and researching in order to protect the benefits of consumers.


The core target of ICRT is pushing manufacturers around the world to continuously upgrade the quality of their products, promoting the constant improvements of products and service rule in every country and assisting every government to renovate the laws for consumer protection.


Every year there are thousands of tests performed by ICRT. The test reports published on the internet and social medias by its members have grown to hundreds of millions of consumers all around the world.